Objective: Rebranding a local thrift store logo and identity to attract a wider range of consumers.
Result: My Sister's Closet's modernized identity brings a feeling of comfort and excitement to thrifting. The warm energy that comes from shopping with your sister is reignited with the new design of bringing in the old with the new simple, but meaningful, logo.
Photo by Ellen Tanner on Unsplash | Photo by Adrienne Leonard on Unsplash | Photo by Darrien Staton on Unsplash